传媒参考资料

2014-02-14
THE NEW PATH OF CREATIVITY
Creative processes now involve considerably more stakeholders than they used to. By its nature, creativity takes many forms. But perhaps the most notable shift in recent years has been towards experience design. Creativity for creativity’s sake is not enough. Evolving platforms and client demands mean creatives need a broader skillset than ever before and often act as curators in tandem with other specialists.
CAMPAIGN  (September 2013)

SELF-HYBRIDISATION: CHINA AS A GLOBAL MEDIA PLAYER
Self-hybridisation by Chinese media producers is one of their strategies in wooing international audiences in the global media. This paper places the notion of self-hybridisation in the context of cross-cultural, inter-cultural, and trans-cultural relations. In the case of China’s attempts at becoming a serious player in the cultural global media competition, China is confronting cultural imperialism with its own forms of self-hybridisation.
MEDIA ASIA Volume 40,  (Number 4, 2013)

ALL CHANGE TO MOBILE
A global pivot towards mobile broadband and applications is reshaping the market and regulation. To reposition policy to capitalize on mobile and apps, we may first have to let go of our ‘cargo cult’ mentality with respect to speed, and fibre in particular. A systematic re-examination of regulation of every vertical sector in the economy is required to facilitate mobile app innovation.
INTERMEDIA Volume  (4, Winter 2013)

INTERNET TV SPURS A RETHINK FOR TRADITIONAL TV SERVICE PROVIDERS
As more Internet TV services emerge, traditional TV service providers are pondering the impact on their businesses, as they look to introduce Internet-based services of their own. The question does not appear to be whether Internet TV will take off, but whether new Internet TV companies will totally disrupt the business of traditional TV companies, or whether the big traditional companies will use their advantages of deep pockets and ownership of many of the most popular shows to morph themselves into Internet TV.
ASIA-PACIFIC BROADCASTING   (January 2014)

「加强版限娱令」: 政策与对策谁比谁强?
当今中国的社会治理与行政管理中,以限令为主的各种行政调控政策早已习以为常。近年,内地电视业的节目及频道运营监管中出现一种现象:一面是各种限令政策的频度、力度及范围不断升级; 一面是卫视「内战」及山寨模仿、烧钱炒作、过度娱乐化等问题不断升级。真可谓政策追着问题跑,问题伴着政策生,问题生在哪儿跑到哪儿,政府就放马追到哪儿。
《南方电视学刊》  (二零一三年第六期)
相关文章 / Related Articles

传媒参考资料

2014-03-18

传媒参考资料

2014-01-13

传媒参考资料

2013-12-11

传媒参考资料

2013-11-13

传媒参考资料

2013-10-11

传媒参考资料

2013-06-14

传媒参考资料

2013-05-15