传媒参考资料
2004-11-15MEDIA REFERENCE (November 2004)
1. KEEPING AN EYE ON DIGITAL WORKFLOW
Digital production workflow is improving the way broadcasters and post-production facilities create, manage and deploy their contents.
ASIA-PACIFIC BROADCASTING (October 2004_
2. MOBILE NEWS : IS IT WORTH PAYING FOR ?
Mobile operators are convinced that video services on 3G handsets will become the norm, but will users accept news as premium content? What sort of video-based service will prove to be most popular and crucially, and what will people pay for?
BROADCAST (October 1, 2004)
3. WHAT IS MEDIA LITERACY ?
It is accepted that media literacy is important, but what does it mean in an increasingly converged communications environment? What are the institutional, commercial and public interests in promoting media literacy?
INTER MEDIA (September 2004)
4. BROADBAND LIFESTYLE
The revolution has begun. We are making a technology leap, as our homes become "smart" and our gadgets get married to each other. These developments are triggering material changes in most individuals' daily lives. Regional differences in this regard are fascinating.
FAR EAST ECONOMIC REVIEW (September 30, 2004)
5. 广播进入资源整合状态
二零零一年底，拥有全球最大传媒市场的中国加入了世界贸易组织，虽然对外资进入中国传媒并没 有承诺具体的开放时间表，但是垂涎已久的境外传媒资本，早已开始通过各种方式进入中国的传媒 市场。 正是在这样的大背景下，「资源整合」、「做大做强」成为了中国广电行业的热门话题， 中国的广电传媒开始迈出了它集团化、产业化的步伐。
《中国交通广播》 (2004年 总第55期)
6. 中国的公共频道离公共电视有多远 ?
二零零二年七月一日起，中国省级电视几乎同时推出了一个「全新」的频道 － 公共频道。 随之， 各省各施各法，各形各色，在「公共」的旗子下，上演着各类不同概念、不同层次的「地方战」。 但问题和困惑也在不断积累，思想的视野还有待进一步开拓。
《南方电视学刊》 (2004年第5期 (总第49期))
1. KEEPING AN EYE ON DIGITAL WORKFLOW
Digital production workflow is improving the way broadcasters and post-production facilities create, manage and deploy their contents.
ASIA-PACIFIC BROADCASTING (October 2004_
2. MOBILE NEWS : IS IT WORTH PAYING FOR ?
Mobile operators are convinced that video services on 3G handsets will become the norm, but will users accept news as premium content? What sort of video-based service will prove to be most popular and crucially, and what will people pay for?
BROADCAST (October 1, 2004)
3. WHAT IS MEDIA LITERACY ?
It is accepted that media literacy is important, but what does it mean in an increasingly converged communications environment? What are the institutional, commercial and public interests in promoting media literacy?
INTER MEDIA (September 2004)
4. BROADBAND LIFESTYLE
The revolution has begun. We are making a technology leap, as our homes become "smart" and our gadgets get married to each other. These developments are triggering material changes in most individuals' daily lives. Regional differences in this regard are fascinating.
FAR EAST ECONOMIC REVIEW (September 30, 2004)
5. 广播进入资源整合状态
二零零一年底，拥有全球最大传媒市场的中国加入了世界贸易组织，虽然对外资进入中国传媒并没 有承诺具体的开放时间表，但是垂涎已久的境外传媒资本，早已开始通过各种方式进入中国的传媒 市场。 正是在这样的大背景下，「资源整合」、「做大做强」成为了中国广电行业的热门话题， 中国的广电传媒开始迈出了它集团化、产业化的步伐。
《中国交通广播》 (2004年 总第55期)
6. 中国的公共频道离公共电视有多远 ?
二零零二年七月一日起，中国省级电视几乎同时推出了一个「全新」的频道 － 公共频道。 随之， 各省各施各法，各形各色，在「公共」的旗子下，上演着各类不同概念、不同层次的「地方战」。 但问题和困惑也在不断积累，思想的视野还有待进一步开拓。
《南方电视学刊》 (2004年第5期 (总第49期))
