传媒参考资料
2006-12-141. THE TV GAME : SEGMENT – FIXED ; DESCRIPTION – IPTV
Television is a natural technology fit for a telco. The task for telcos is to figure out how to make the business fit. The content culture is an alien one for carriers, and partnership is essential.
TELECOM ASIA (December 2006)
2. OUT OF THE MAELSTROM
Amid the flurry of hype surrounding Mobile TV, various network models and technology platforms have emerged as contenders. Experiencing TV on handheld devices raises a whole new set of issues that have spawned several new broadcast technology platforms. Mobile TV is a conjure of possibilities.
MOBILE EUROPE (November 2006)
3. THE DIGITAL DIVIDEND DILEMMA
Converting from analogue TV to digital should create the biggest spectrum release in decades. But can these released frequencies be used for revolutionary new services, further stoking the ‘wireless boom’ which has generated so much economic growth? Not impossible, but difficult.
INTER-MEDIA (Autumn 2006 Volume 34)
4. INTERNET TV COMES OF AGE
New content portals are being made available to consumers seeking a more enhanced user experience than what regular TV programming offers. With the growing demand of IPTV, it is not surprising that Internet-based giants are claiming a share of the pie.
ASIA-PACIFIC BROADCASTING (November 2006)
5. GO FIGURE – A GOOD TIME TO BE GETTING INTO THE MOBILE ENTERTAINMENT
Anyone wondering about the hullabaloo surrounding mobile entertainment need only look at Japan and South Korea that are driving the consumption of music, games, video and TV on mobile phones. Mobile operators outside of Asia-Pacific are closely watching the development of the region on how premium content cashes in.
CHARGED – MOBILE ENTERTAINMENT ASIA (December, 2006)
6. MOBILE TV : EVERYBODY’s SAYING IT’s THE ONE TO WATCH?
It’s unlikely that the technical challenges and enormous financial outlay required will prevent Mobile TV becoming a bullish offering. But no one can quite agree on the strategies and technologies required to achieve success.
MOBILE COMMUNICATIONS INTERNATIONAL (November 2006)
＊ 《传媒透视》由香港电台出版，新媒体拓展组编制。查询及来稿，请联络执行编辑张玲玲小姐。
is published by RTHK and produced by New Media Unit. For enquiry and contribution, please contact Managing Editor Miss Mayella Cheung.
（电话 / Tel：23397670 传真 / Fax：27941137 电邮 / E-mail：cheungll@rthk.org.hk）
Television is a natural technology fit for a telco. The task for telcos is to figure out how to make the business fit. The content culture is an alien one for carriers, and partnership is essential.
TELECOM ASIA (December 2006)
2. OUT OF THE MAELSTROM
Amid the flurry of hype surrounding Mobile TV, various network models and technology platforms have emerged as contenders. Experiencing TV on handheld devices raises a whole new set of issues that have spawned several new broadcast technology platforms. Mobile TV is a conjure of possibilities.
MOBILE EUROPE (November 2006)
3. THE DIGITAL DIVIDEND DILEMMA
Converting from analogue TV to digital should create the biggest spectrum release in decades. But can these released frequencies be used for revolutionary new services, further stoking the ‘wireless boom’ which has generated so much economic growth? Not impossible, but difficult.
INTER-MEDIA (Autumn 2006 Volume 34)
4. INTERNET TV COMES OF AGE
New content portals are being made available to consumers seeking a more enhanced user experience than what regular TV programming offers. With the growing demand of IPTV, it is not surprising that Internet-based giants are claiming a share of the pie.
ASIA-PACIFIC BROADCASTING (November 2006)
5. GO FIGURE – A GOOD TIME TO BE GETTING INTO THE MOBILE ENTERTAINMENT
Anyone wondering about the hullabaloo surrounding mobile entertainment need only look at Japan and South Korea that are driving the consumption of music, games, video and TV on mobile phones. Mobile operators outside of Asia-Pacific are closely watching the development of the region on how premium content cashes in.
CHARGED – MOBILE ENTERTAINMENT ASIA (December, 2006)
6. MOBILE TV : EVERYBODY’s SAYING IT’s THE ONE TO WATCH?
It’s unlikely that the technical challenges and enormous financial outlay required will prevent Mobile TV becoming a bullish offering. But no one can quite agree on the strategies and technologies required to achieve success.
MOBILE COMMUNICATIONS INTERNATIONAL (November 2006)
＊ 《传媒透视》由香港电台出版，新媒体拓展组编制。查询及来稿，请联络执行编辑张玲玲小姐。
（电话 / Tel：23397670 传真 / Fax：27941137 电邮 / E-mail：cheungll@rthk.org.hk）
